Promoted Post #4 by Nick Abel

         The two delivery styles I chose to review were a blog post entitled "Small Manufacturers Want Software Automation but Are Uncertain How to Proceed" and a scholarly report from the Archive of Mechanical Engineering entitled "Fully Automated System for Air Velocity Profile Measurement". Right away, you can tell that the scholarly article is meant for educated professionals in that field on that specific subject as the article is full of information and many visual aids to help the reader understand what's going on. However, the specific writing style of both is very similar. Each is written in a very professional manner with no noticeable spelling errors and few, if any, first person pronouns. This is a typical practice to follow in the engineering field as most memos that are written will not include first person. The main difference between the two is the length. The scholarly article is much longer, several pages in fact, whereas the blog post is just a few paragraphs. The blog posts can be more useful to a reader if they want quick information that doesn't require too much digging to find. Blogs can be dangerous too as you don't really know who is writing it and how qualified they are to be providing information on that topic. If you really want to learn a lot about something, the scholarly articles are the best way to go. They tend to be much longer but are more likely to be written by someone who is qualified to do so and the information is most likely highly accurate. 

Sources:

http://www.engineering.com/Blogs/tabid/3207/ArticleID/9237/Small-Manufacturers-Want-Software-Automation-but-Are-Uncertain-How-to-Proceed.aspx

Archive of Mechanical Engineering courtesy of the Michigan State University library